Target Audience for Sofia

My target audience will be “young adults”, or anyone from the ages of 18 to 45. This is because the film will have mild nudity, strong language and abusive scenes, and this causes the film to be unsuitable for people under the age of 18, as they are not legal adults. This film will appeal most to thriller fans and people who are interested in watching “scary” films about real life happenings, they will love Sofia. Sofia is a truthful subject and, personally, I love watching films that are based on true events that shock me. Although they are unnerving, they have the effect of getting the audience thinking, and hopefully they leave the cinema having learnt something, experienced something, or at least being more aware of what goes on around them. It is an amazing thing when a movie can change the way you think of feel, and I want Sofia to project emotion into the audience, whether they cry or leave hopeful, I want it to effect each audience member in someway, and I believe it will. Most 18 to 23 year olds, although mature and officially adults, could be about to take a gap year, or go travelling etc, so this movie could really reach them. It could make them aware of the dangers they may face and change their concept of something. After watching this it may make them have a proper plan for travelling, or go somewhere where they have contacts etc. Sofia will not only be a thrill to watch, but would also be a learning experience for those that want it to be. Normally, the majority gender that attract thrillers are male, but in this case, as the main character is a girl, and it is about a situation that happens mostly to girls, I think the majority gender in the audience will be female, not to say that there will be no male audience though. Sofia will still attract a male fan base as it will be full of action, fighting, sneaking around etc. As our secondary audience are over 30s, they will go see the film as it is a political issue that is in the news a lot and is interesting for a wide range of personalities. 18 to 25 year olds are our first audience as they will have the most free time and spendable money, so be most likely to go to the cinema beacuse of this. They can also go on dates to the film as both male and female audiences will enjoy it.